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Rabu, 21 Juli 2010
Tips for Internet Marketing Consultants
To quote Brian Tracy, "Your ability to negotiate, communicate, influence, and persuade others to do things is absolutely indispensable to everything you accomplish in life. The most effective men and women in every area are those who can quite competently organize the cooperation and assistance of other people toward the accomplishment of important goals and objectives.
Internet Marketing Consulting is an art of using the expertise or knowledge of "know how" or how to do Internet marketing in an efficient way to reap the maximum benefit. First one should know how the Internet works and connect people globally. Identifying the market is the next step which is based on extensive research. Then the consultants should come up with a full proof Internet marketing plan that should also provide complete information on how to start, operate, grow, and manage the Internet marketing business. The job should be based on a business model that has been tried and tested.
Few tips for Internet Marketing Consultants are as follows:
* Getting your name out there can help land bigger and better opportunities, after all you are in marketing business
* Resources available with the client is the basic area of consideration.
* Goal of the client, whether he wants to be rich or famous or wants to help the society at large is a key factor that has to be considered before taking any decision.
* The time and energy that the client is willing to spend towards the goal is also very important.
* Be realistic and refrain from unachievable goals, and very importantly, do not make false promises.
* Keep up with the advances made in technology, be innovative but at the same time make the plan simple. A long plan full of unnecessary information is not required.
* Be honest, this is one thing which can promise you success.
* Maintain the privacy of your client.
* Keeping your existing online marketing strategy free of charge sure goes a long way in getting in new clients.
According to "Price Waterhouse Coopers "The market is currently valued at around a staggering $13.5 billion, returning an overall annual growth rate of around 26.8%". It is a well known fact now that the Internet Marketing Consulting Business can be an extremely profitable occupation. There are many Internet businesses, consultants and trainers that earn hundreds of thousands of dollars each year. So...when you are ready to start making money online, don’t be afraid that there are so many people who are already making good money for themselves, just start choosing your client carefully because if you get an unreasonable client then you don’t always have the luxury of doing exactly what is needed according to the plan. Clients can be irritating at times and you two might not gel well but if you choose the client after considering all the factors then you will never regret the choice of work you took. Always remember the famous quote by Nelson Mandela that the greatest glory in living lies not in never falling, but in rising every time we fall.
Read on to see what Jawdat Moussa – Director (Creative Computer Technology) had to say about the Apex Internet Marketing Consultant, a leading consulting firm. This excerpt reflects the scope of the business: "Creative Computer Technology has been providing IT solutions and support to small and medium businesses for many years and have now expanded our business to include Internet Marketing solutions. Since joining Apex Pacific Network Partner program and acquiring the true techniques of search engine optimization and pay-per-click management, I have been able to confidently provide these services to my clients. In only a couple of months of taking on this training, I have been able to acquire 2 clients and start earning recurring revenue. The training and support from Apex consultants has helped me build my expertise in this industry. I am now working towards establishing this side of my business so that I too can grow into a profitable internet marketing firm."
Word of advice is Internet marketing strategy is definitely not child's play, but at the same time nothing is impossible. It is good to have ambition and drive but only systematic planning, research, and a 100% dedication can take you there. Good Luck!
By Ranjan Shandilya
Getting Into ACCA Jobs and Careers
ACCA jobs are accounting jobs. They are very abundant because meeting the qualifications can be somewhat difficult. There is a lot of formal schooling involved and there are certification tests that have to be passed.
The salary range is rather handsome and they are much sort after positions. You simply have to put the time in to make sure that you are able to meet the qualifications. Starting off with a good solid education will go far when it comes to being the perfect candidate for ACCA jobs.
Education
You have several education options when it comes to getting the right education for these jobs. You can go to a formal college that offers a degree program in this field. This wills probably the most heralds and respected option. Some vocational schools will also offer these programs.
Specialty business schools also will offer the courses that are needed to prepare you for ACCA jobs. Many business schools specialize in these course offerings. Gaining entrance into some of the top business schools can really be a rather competitive undertaking, but in the end is well worth the fight.
Intern Time
In addition to formal education a good idea to prime yourself for one of the great ACCA jobs is to do a bit of interning at a company that you would hope to work for someday. Usually internships are largely unpaid; they are something that you do while you are still a student. The best part of these unpaid jobs is that you not only get some much coveted experience but you also will get your foot in the door with a company that you want to work for. This is the perfect way to be able to put something on your resume when it comes time to find a job.
Finding a Job
Because ACCA jobs are so warranted there are complete websites that are dedicated to these types of jobs. Basically if your education is up to par and you can provide a bit of experience background, you will be able to find a job of your choosing.
The process is quite simple. Many of the websites are free to a potential candidate for these types of jobs. You simply register, fill out some pertinent information and you will be on your way to being offered ACCA jobs.
ACCA jobs are easy to come by, well paying and a really great career.
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What Duties Are Often Included in an Accounting Job Description?
An accounting job description will outline all the duties that are expected from an accounting position. There are many duties that are expected from an accounting job. Surprisingly enough the description may use somewhat vague language to not scare off the candidate.
There are some key phrases that might clue you into what the job really entails. It is important when you are looking for a job that you look for these key phrases so that you will understand what you are up against.
Other Duties as Assigned
When you read the phrase other duties as assigned you need to understand that this is a very vague statement. In some cases this can actually be used as a legal defense if the point arrives where you may have to litigate with an employer over salary or unfair treatment. For instance when you sign on for a job that has other duties as assigned in the accounting job description you are actually agreeing to take on duties that may have nothing at all to do with accounting.
Of course sometimes you simply have to accept the job regardless of how vague the description is. You can ask for additional information during the interview, but usually the employer will not elaborate on the description simply because they want the leeway to assign what they feel they need to.
The Breakdown
Most accounting description documents are very detailed, and will break down each duty in easy to use language. It is not only used to give you a good idea of what is expected, but it is also used as a way to gauge performance. This description will be used as a jumping off point for future performance assessments.
It is very important to understand your duties so that your ratings will be favorable.
Understanding an accounting job description will go a long way in job satisfaction. It is certainly the key to performing as you are expected to. It is literally amazing how many people do not read their job description completely, they glace through it without reading the fine lines, or without reading the complete document. Do not take it for granted that the accountant job description will only have accounting duties listed, it may have a few surprises. Do yourself a favor and thoroughly read through the description to avoid any future problems.
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Feeling Entrepreneurial? (Part II)
If you decide you want to follow your dream, here are tasks to accomplish in the early days of your new company.
1. Establish an accounting process, and pick a year end date.
One approach is to purchase a desktop accounting software package. Another option is to hire or contract an accountant.
2. Select your company name.
This involves verifying that the name is available, and registering it in your state. If you would like a Web presence, check if your desired domain name is available through a service such as Network Solutions. If you plan to protect your name and/or logo with a trademark, you can check the ability to use your desired name by visiting uspto.gov.
3. Obtain the necessary business licenses and permits.
This will vary by your location and type of business.
4. Obtain an Employer Identification Number from the Internal Revenue Service.
5. Set up a Dun and Bradstreet DUNS number by visiting dnb.com.
6. Discuss your business plan with your insurance agent.
Together, determine your needs for business insurance.
7. Loans, if you need them.
Don't assume that you can easily get a loan. Take time and discuss your options with a professional financial advisor or your banker.
A. Personal Loans
Banks, credit unions and life insurance policies are avenues to explore when seeking a loan. Be prepared to have your credit history scrutinized and in many cases you'll need collateral or a sponsor.
B. Business Loans
There are three types of business loans that you may qualify for. Have all of your documents ready, including your business plan and pro forma, and speak to your banker about all available options.
If you have steady accounts receivable (AR) that are not delinquent, you may seek a loan secured by your AR. You also may seek a loan to be secured by your inventory or equipment.
If your business holds real estate, you could apply for a loan secured with real estate.
If none of the above is right for you, visit the Small Business Administration at sbaonline.org.
8. Is venture capital for your business?
Venture capital firms (VC) are an option if you are planning a high and rapid growth business in which your investors have potential to make five to ten times their initial investment. VCs usually invest between $250,000 to $2,000,000 in a company. In return they take considerable ownership of the company. They generally make their decision on the strength of the management team and the viability of the business model in the current market.
If your company does not fit this profile, that is OK. It may be better to spend your time seeking funds in other ways.
If you are interested in venture capital or recruiting angel investors, visit garage.com. You'll find some great resources online, and in addition, they conduct a seminars several times a year called Boot Camp for Start Ups.
The book, "Financing the New Venture" by Mark Long is a good primer if you're new to raising funds.
9. Select a bank and establish banking accounts.
10. If you have decided to incorporate,
you may need to set up an Operating Agreement, create Bylaws, establish a Board of Directors, distribute share or unit certificates, and many other tasks related to the establishment of a corporation. Your legal advisor can help you determine what you need to do.
11. Create templates
for vendor contracts, client contracts and other legal documents such as a Non Disclosure Agreement or Transfer of Rights.
12. Set up accounts
with a printer, office supply vendor, and other special vendors your business requires. If you're on a tight budget, you may want to check out vistaprint.com for their low cost and free business card offers.
13. A lawyer would be helpful in the following areas:
- Establishment of your business
- Client and vendor contracts
- Partnership agreements and negotiations
- Corporate set-up, if so desired
- Leases
- Employment and labor issues
- Trademarks, copyrights and patent issues
- Tax planning
How to Select a Lawyer:
- Contact your local Chamber of Commerce or professional associations for a referral
- Check out lawyer candidates at MartindaleHubbell.com
- Check status of your lawyer candidate with the local chapter of the American Bar Association, or the national office at (312) 988-5522.
14. An accounting professional would be valuable in the following ways:
- Understanding of the consequences and benefits of each business form (i.e., C Corp, S Corp, LLC, etc.)
- Set up of an accounting system and procedure
- Tax planning
- Preparation of tax documents
- Payroll issues
- IRS audits
We've listed some of the tasks you may address when you decide to work as an independent contract, or form your own business. We urge you to find professional advisors to guide you through this new territory successfully.
Feeling Entrepreneurial? (Part I)
By Peter Dowling, JD, CPRW, ARM, CPCU
Jan had lunch with Margo for the first time since Margo left the firm to work freelance. Now Jan is considering making the move to freelance. Before she does she wants to know what to expect and how to prepare.
What are the principle differences between working for yourself and for an employer?
Here is some of what you can expect 'on your own.'
- Potential for higher earning
- Make your own hours
- Make decisions about the direction of your company and your career
- More responsibility
- Potential for favorable tax benefits
- No unemployment insurance or worker's compensation, as an independent
- Income may be erratic or difficult to collect
- Cost of doing business may be more than you anticipate
- If you're working at home it may be a challenge to define your work hours and manage interruptions and distractions
Initial Steps -- Before You Decide to Quit Your Day Job
1. Create a business plan.
How will you do business? How will you attract clients? How much will you charge for your services or product? Who are your vendors? How long will it take to establish yourself? How long before you break even?
2. Construct a practical budget.
Do you have the necessary funds to get your business started and to keep it running through your break-even point? Are you prepared to seek outside funds in the form of a loan or investment? How long can you survive without an income?
3. Will you set up office in your home initially, or rent space?
Working at home can save money. You may qualify for tax deductions. However, will it harm your professional image, and is your home space appropriate for your business?
4. Select the legal form for your business. (Corporation, Limited Liability Company, etc.)
This decision is crucial as it may affect your tax liability and method, your Social Security tax responsibilities, your privacy, and your personal liability for debts.
Job Interview Tips; Job Interview Tips and Advice
Job Interview Tips
Practice
Practice answering interview questions and practice your responses to the typical job interview questions and answers most employers ask. Think of actual examples you can use to describe your skills. Providing evidence of your successes is a great way to promote your candidacy.
Prepare
Prepare a response so you are ready for the question "What do you know about our company. Know the interviewer's name and use it during the job interview. If you're not sure of the name, call and ask prior to the interview. Try to relate what you know about the company when answering questions.
Watch
Take a look at my Job Interview Tips Videos, so you'll be sure to dazzle a potential employer and leave the right impression.
Get Ready
Make sure your interview attire is neat, tidy and appropriate for the type of firm you are interviewing with. Bring a nice portfolio with copies of your resume. Include a pen and paper for note taking.
Be On Time
Be on time for the interview. On time means five to ten minutes early. If need be, take some time to drive to the office ahead of time so you know exactly where you are going and how long it will take to get there.
Stay Calm
During the job interview try to relax and stay as calm possible. Take a moment to regroup. Maintain eye contact with the interviewer. Listen to the entire question before you answer and pay attention - you will be embarrassed if you forget the question!
Show What You Know
Try to relate what you know about the company when answering questions. When discussing your career accomplishments match them to what the company is looking for.
Follow Up
Always follow-up with a thank you note reiterating your interest in the position. If you interview with multiple people send each one a thank you note.
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